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Understanding Customer Behaviour in the Later Living Sector
Customer behaviour in the later living sector has shifted dramatically over the past decade, driven by changing demographics, advancements in…
Getting a More Positive Image in the Later Living Sector
The later-living sector plays an essential role in supporting older adults, offering companionship, peace of mind, and quality care to…
Customer-Centric Selling vs. Product Selling
Choosing a retirement community is a big decision. Imagine you are trying find a new home where you can feel…
The Importance of Exceptional Customer Service in Later Living Communities
Creating a later-living community where residents feel genuinely at home, and where families feel reassured that they’ve made the right…
Make every square foot count
Why it’s time to breathe new life into hotel spaces When analysing performance, is your focus still on optimising RevPAR?…
Optimising Your Later Living Website for Success
Having a well-optimised website is crucial for Later Living Communities. Families and prospective residents rely heavily on online information to…
Lead Generation Strategies for Later Living Communities
Effective lead generation is crucial as we connect with potential residents and their families, ensuring we meet their unique needs…
Proven Strategies Boosting Sales Velocity in Later Living Communities
Imagine a world where every potential resident finds the perfect home swiftly and seamlessly - sounds ideal, doesn’t it? In…
Marketing Strategy vs Marketing Plan: Why Later Living Communities Need
Understanding the difference between a marketing strategy and a marketing plan can be tricky. While these terms might sound similar,…
